Canon applies for .canon domain
Yes, this is true. Canon has indeed applied for .canon generic Top Level Domain (gTLD), which would allow the company to launch websites beginning next-year with an extension of .canon. In a way it is good for big companies to have a custom name so that people can directly associated with them, but if you’re thinking of having your own personal gLTD domain then you’ll be in a rude shock to know that it would cost at least couple of hundred dollars. But on the whole I think it is not a great idea to allow people to book top level custom domain name because once this phenomenon becomes widespread then it would be very difficult to remember URLs. So I think its much better to stick to .coms, .nets and .orgs.
“With the adoption of the new gTLD system, which enables the direct utilization of the Canon brand, Canon hopes to globally integrate open communication policies that are intuitive and easier to remember compared with existing domain names such as canon.com,” Canon said.
“Canon has made the official decision to begin necessary procedures to acquire ‘.canon’ upon the introduction of the new system. Following approval for the new gTLD system, which is expected to take place after the latter half of 2011, Canon will make full use of the new domain name to increase the convenience and effectiveness of its online communications.”
